Headshots and bios are history. All a headshot tells you is what we looked like on the day the photo was taken. All a bio represents is our side of a story from history. We figure you’ll get a better sense of who we are today by reading our posts.
The start of a new year seems to be prime time to take stock of your brand and revamp your look. Whether your goal is a complete overhaul, or just small changes to keep up with the times, here are four trendy ways to keep your brand looking alive in 2018.
A marketing copywriter’s job is never done, and the demand for more content never ceases. But that’s cool – we love this stuff. And as we kick off 2018, it’s a good time to take a step back and look at some trends currently shaping content creation...
Holograms, virtual reality and robots. These technologies come from a galaxy far, far away, but are no longer the works of fiction. While signature Star Wars elements like intergalactic starships and lightsaber-wielding heroes remain unattainable in our own world,...
As marketers, we track and analyze countless metrics to help determine the effectiveness of our activities. We try to use them to defend our resources, identify areas for improvement and determine our competitive position in a crowded environment.
Trust us on this - marketers are busy people. We don’t necessarily have the time to comb through case studies, e-books and white papers to keep abreast of the latest trends, tips and tools. We’ve found that one of the easiest and best resources for insights is...
Interactive content, voice search and virtual reality made waves in the marketing industry this year. But with 2018 quickly approaching, it's time to move on to the next big thing. Here are a few marketing trends we think you should be on the lookout for.
Scrolling through social media reveals a growing trend of users posting photos of (allegedly) favorite products ranging from household cleaners to clothing brands. But these posts are not totally organic. As social platforms’ clout continues to grow, more brands are...