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We get a lot of similar questions from clients across industries. These resource guides are intended to help answer those questions through insights gleaned from our more than two decades of experience in B2B marketing. We want to share our knowledge to help you enhance your marketing initiatives.
We partnered with MHS to create a “showstopping” booth experience, complete with interactive displays, eye-catching graphics and branded staff attire. We promoted via advertising, email campaigns and trade media coverage to attract the most visitors.
When an in-person event moved online, we worked with Zethcon and the convention hosts to create a virtual trade show experience like none other, with prominent ad placements, sponsored e-blasts, social media posts, a coveted session slot and more.
Aiming to take a good social media program to great, Koroberi devised a refined LinkedIn and Twitter strategy that saw engagement rates jump by up to 14%.
Yale turned to Koroberi to help strategize and implement a product launch campaign. The 18-month campaign included email campaigns, social promotions, banner ads, press releases, video concepts, landing pages and a full suite of sales collateral.
Koroberi partnered with Eco-Site to build a PR program that would help increase their share of voice in telecommunications trade media as well as finance and business outlets across the nation.
Yale Robotics was ready to launch its new technology to the manufacturing and distribution markets, but needed a strategic campaign, fueled by rich content. Koroberi delivered a series of messages for personas and pain points at various stages of the buying journey.
RMT Robotics needed to quickly elevate their brand recognition outside of their primary automotive market. Koroberi helped launch them in the materials handling industry through a robust media outreach program.
