Koroberi Appoints Anne Hainsworth as Director of Public Relations
(CHAPEL HILL, N.C.: Jan. 29, 2008) Koroberi, Inc. (www.koroberi.com), a full-service business-to-business integrated marketing agency, today announced that Anne Hainsworth has been appointed director of public relations. In this role, Hainsworth is responsible for creating and implementing PR campaigns for Koroberi and its clients, and managing the agency’s PR account team.
Prior to joining Koroberi, Hainsworth worked as an account supervisor for Fleishman-Hillard in both Washington, D.C. and Raleigh, where she managed PR accounts for top-tier clients in the pharmaceutical, healthcare and high-tech industries. Hainsworth has also worked on Capitol Hill and as an analyst for America’s Health Insurance Plans (AHIP).
“With over ten years of experience in an agency environment as well as in the public affairs sector, Anne is an ideal candidate to lead Koroberi’s expanding business-to-business public relations division,” said Koroberi President, Kathryn Olive.
“It is exciting to join a full service integrated marketing firm like Koroberi,” said Hainsworth. “As more and more of our business-to-business clients reap the benefits of our multi-dimensional marketing strategies, my challenge is to ensure that our PR solutions integrate seamlessly, turbo-charging the value and return on our clients marketing investment.”
Hainsworth is currently completing a Master of Business Administration degree in marketing and management at Mount St. Mary’s University, where she earned her Bachelor of Arts degree in political science.
About Koroberi, Inc.
Koroberi, Inc. (www.koroberi.com) is a full-service marketing firm serving the strategic, creative and tactical marketing needs of a diverse list of business-to-engineer clients. Ranked among the top 100 business-to-business agencies in the country in 2007 by BtoB Magazine, Koroberi was also recently named by the Triangle Business Journal as one of the region's top three interactive agencies. In addition to its marketing services, Koroberi also provides research and technical communications services to a range of global business-to-business industrial firms. The agency is based in Chapel Hill, North Carolina, adjacent to the state's Research Triangle Park area, and also has an office in New York, NY.
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