Koroberi Business-to-Engineer Advertising and PR Agency Lands Energy Technology Account
Paradigm Geophysical Names Koroberi Advertising Agency of Record
(CHAPEL HILL, N.C.: Nov. 27, 2007) Koroberi Inc. (www.koroberi.com), a business-to-engineer advertising and public relations group headquartered in Chapel Hill, North Carolina, announces that it has been named agency of record for Paradigm Geophysical (www.pdgm.com), a leading provider of digital subsurface asset management software to the global oil and natural gas exploration and production (E&P) industry.
Under the terms of the agreement, Koroberi will provide fully integrated marketing support services, including public relations, advertising, branding, design and interactive solutions.
“Paradigm has selected Koroberi as its marketing partner to promote subsurface technology solutions to our global energy markets,” said Andrew Stein, Paradigm’s chief marketing officer. “We chose Koroberi because they know how to communicate effectively to tech-savvy industrial markets, and their business audiences worldwide.”
“Koroberi is pleased to have been chosen for our creative expertise and long history of successful technology marketing, branding and positioning to global business, engineering and technology markets,” said Koroberi CEO Bruce Olive. “Our staff is rich in technical knowledge and experience, and is adept at transforming even the most technologically complex information into relevant, marketable messages that are intelligible to global audiences.”
“With our multilingual capabilities and international account experience, Koroberi can help Paradigm maximize its marketing penetration in active markets and expand its reach into emerging markets,” said Olive.
Koroberi was named one of BtoB magazine’s top 100 B2B agencies in the US in 2007. The agency has more than 30 staff members in its Chapel Hill, N.C. and Manhattan, N.Y. locations.
For more information, contact Kathryn Olive via e-mail at kathryn@koroberi.com or by phone at +1 919.945.0563, or visit www.koroberi.com.
About Koroberi, Inc.
Koroberi, Inc. (www.koroberi.com) is a full-service marketing firm serving the strategic, creative and tactical marketing needs of a diverse list of business-to-engineer clients. Ranked among the top 100 business-to-business agencies in the country in 2007 by BtoB Magazine, Koroberi was also recently named by the Triangle Business Journal as one of the region's top three interactive agencies. In addition to its marketing services, Koroberi also provides research and technical communications services to a range of global business-to-business industrial firms. The agency is based in Chapel Hill, North Carolina, adjacent to the state's Research Triangle Park area, and also has an office in New York, NY.
About Paradigm™
Paradigm Geophysical (www.pdgm.com), the industry leader in digital subsurface asset management, helps global oil and gas companies locate new reserves and optimize production in complex geological areas. Paradigm’s technology advances the science of hydrocarbon detection with solutions in seismic data processing and subsurface imaging, prospect interpretation and modeling, reservoir characterization, and well planning and drilling. These exploration and production solutions operate in an open environment with connectivity to third-party data stores to accelerate project creation and turnaround. Paradigm has a global network of sales, services and user support, serving major oil and gas producing regions around the world. For additional information visit Paradigm’s website at www.pdgm.com.
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