For years, people have relied on smart phones for news, social media, weather reports and keeping in touch with important contacts. Now, in light of the upcoming presidential election, individuals are using their smart phones to gain information on political campaigns and presidential documents. A survey completed by Pew at the end of September showed that 27% of registered voters track election information on their cell phones. We’ve highlighted a few of our favorite apps below to help you keep up on the campaign trail.
One popular source of information is an app called 5ivepoints, released on iPhones and Androids in June. For $50 a month, campaign activists can share political articles on their social media platforms and receive real-time updates on both the Republican and Democratic campaigns. The app also has an “add a voter” option, which gathers voter information such as candidate opinion poll results and relevant issue analyses. The CEO of 5ivepoints, Laurence Zuriff, told Information Week that connections are drawn among social media databases and campaign lists in order to target individuals more effectively over time.
Another politically-themed mobile app developed by the U.S. Government Printing Office and the National Archives’ Office of the Federal Register was released in October. The Presidential Documents app allows users to access public documents and activities such as executive orders, White House news releases, presidential speeches, approved acts and even congressional and bureaucratic documents. Rather than being in mobile app stores, the app is only accessible in a web browser. Prior to the Presidential Documents app, the Government Printing Office released a fiscal year 2013 budget app and a guide for viewing the biographies of members of Congress.
The New York Times released a 2012 Election app in December that claims to be the “one-stop destination” for political news. The free app grants New York Times subscribers access to the top six news stories, with unlimited access to videos, opinion polls and news available only to subscribers. It integrates political news from its own publication, significant political journalism from web sources, and the best news from The Caucus. Even people who aren’t political junkies will love this app because it has it all.
We’re excited to see people becoming more interested in political issues, and we’re keeping an eye out to see how voters continue to use their mobile apps for campaign information in the current and future elections.