Seek and Enjoy

Psyop has a large variety of work for a large variety of clients, but I really enjoy their propaganda section. They still retain some of the old methods of animation -hand sketched storyboards - as well as adding new elements to the equation, such as photography.

Their site has a wonderfully organic, guerrilla feel to it, and in world where people are bombarded with more information and messaging from more media outlets than ever, Psyop (like any decent counterinsurgency) seeks to “win the hearts and minds” of the public through creative content that people willingly seek and enjoy.

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