Special-Purpose Microsites

Trucktruth.com is a brand-agnostic microsite sponsored by Hyster to provide a wide range of objective information related to lift truck features, safety, maintenance, and operation.

 

 

This full-featured, interactive microsite helped drive sales of LEDCO’s TuffHub network port by providing a content-rich environment for visitors responding to its print ads.

 

 

The Hyster microsite we created for ProMat 2009 served as an online electronic press kit, providing media representatives with instant access to press releases and relevant product information.